Inspiration behind the name

The name Morning Tempo was inspired by a friend’s website– I love this website URL, and so wish I’d have thought of it first. My friend, a former customer, is a web designer, engineer, and photographer. You might not get that from the name of her website. One thing you will gather from her site, albeit sparse in content these days, is that she’s creative.
I very much wanted a business name that didn’t outwardly say marketing or web design. My hope was that people would draw their own conclusions about the name Morning Tempo, especially those who know me. Ultimately, I wanted a name around which I could build a brand story. I’m happen to be a drummer and vocalist. Music performance and collaboration is my Zen.

tempo 1 |ˈtempō|

noun (pl. tempos or tempi |-pē| )

  1. Music the speed at which a passage of music is or should be played.
  2. The rate or speed of motion or activity; pace: the tempo of life dictated by a heavy workload.

Given that “tempo” is a musical term, it made my short list of possibilities. The word “morning” came in part, because I just couldn’t go with a day-of-the-week. Friday was already taken, and neither Wednesday nor Saturday left me feeling very original. Morning ultimately completed the name, because I’m a morning person, a morning ritual person in fact. As I said to a small group of friends, morning for me is meditation, reflection, routine, visualization, exercise, yoga, coffee and the start of everything each day.

Morning Tempo is an entrepreneurial-minded Web Design & Marketing solutions provider. The entrepreneurial side of Morning Tempo comes from my work as a start-up co-founder, my work on startup teams, and my strong personal interest in living a life that affords me the ability to do the things I love and to help others who are less fortunate.

The company mantra will be one of solving problems for businesses, and putting people before profit. This is going to be a fun story to create.

Tagline “Helping businesses find their voice and their clients online”

I’m still working on it, and would love to know what you think. Got any good ideas? Please contact me.

Whole lotta love and more cowbell,